“We live in a ‘reputation economy’ where Google has become the new background check. If you are looking for investors, clients, partners, talent, or a corporate board position, People will google you… And you are who Google says you are”
What to do?
1. First of all you should define your personal Brand Essence.
What do you stand for? What is your vision statement?
2. Secondly you could upgrade your LinkedIn presence. Rewrite your summary, experiences…
3. Then publish the stories on platforms Google likes (like WordPress) and link the stories to your LinkedIn profile
4. Share the published stories on your social media and make sure all content is found when people Google you
Tags: Cleve, Langton, Cleve Langton, Madison Ave., New Business Lessons, CoolBrands, CoolBrandsPeople, Board Positioning, Competitive Reputation, MavenMagnet, Brodeur