CoolBrands is a ‘Global Storytelling Platform’ with the purpose to promote horizontal, peer to peer communication.
In this time of information overload, people do not want more information.
People are up to their eyeballs in information!
If you want people to listen to your message, tell them your story.
A story is easy to understand, easy to remember and easy to transmit.
Read the stories on: Around the World in 80 Brands